Louie Ruffin
PRESIDENT & PARTNER
With an impressive 35-year tenure in the Critical Power support industry, Louie brings a wealth of experience to the table. Recognizing a crucial gap in the Arizona and New Mexico markets, he founded DataCalm™ with the vision of addressing and fulfilling the evolving needs of businesses in the region. Over the course of his career, Louie has actively contributed to numerous power projects. Satisfied customers include: NASA, Intel, TSMC, Los Alamos & Sandia National Labs to name a few.
Alex Streicek
Managing Partner
Alex, a founding partner of DataCalm™, brings over 35 years of expertise in value-added manufacturing and business operations. With deep roots in the construction industry, he has successfully collaborated with project owners, key decision-makers, general contractors, engineers, and architects. His extensive experience spans the entire project lifecycle, positioning him as a trusted partner in delivering innovative, high-quality solutions.
Taylor Ruffin
Inside Sales, Marketing, and Social Media
Taylor will be the primary point of contact for our customers in Colorado and New Mexico. Dedicated to understanding their unique needs and illustrating how DataCalm™’s products and services can effectively address their power and air requirements. Taylor will provide detailed specifications, facility planning guides, drawings, and brochures to showcase the advantages of our product offerings. My goal is to demonstrate how our solutions can enhance efficiency, reduce costs, and maximize uptime for our clients.
Harleigh Ruffin Carabajal
Inside Sales, Semi-Conductor and Data Center Sales
Driven sales professional with a proven track record in bottle service, demonstrating exceptional skills in customer relationship management and upselling. With 10+ years of experience in a high-energy, fast-paced environment, I excel in delivering top-tier service, increasing revenue through strategic sales techniques, and creating memorable client experiences. Known for my ability to build strong client relationships, anticipate needs, and drive sales through effective communication and personalized service. Adept at working under pressure and thriving in dynamic settings, with a keen eye for opportunities to enhance both client satisfaction and sales performance.
Aislin Streicek
Customer engagement, marketing, business development
Aislin is an Inside Sales and Marketing Associate at DataCalm™, supporting customer engagement, marketing initiatives, and business development efforts. She works closely with clients to understand their needs and communicate how DataCalm™’s solutions can support their power and infrastructure requirements. She contributes to the company’s marketing efforts while providing organized sales support and client resources to strengthen relationships and drive growth. Aislin earned her Bachelor of Science in Marketing from Boston College’s Carroll School of Management and also attended the University of Alabama as a Division I student-athlete.
Protect Your Business with DataCalm™
With a relentless focus on reliability and seamless operation, the DataCalm™ team is dedicated to keeping you up day and night. Our mission is to ensure that your critical loads never experience downtime.

